If you are selling something online then you need to pay attention to the conversion rate of your sales page. The conversion rate can vary wildly and is totally unpredictable but even an one percent increase in conversion rate can make the difference between losing money or making profit.
Want to make more sales?
Everyone likes a little extra play money in their pocket so let’s get a little extra flowing into yours. This article offers up a few tips on how to increase those all important Amazon, eBay, and other affiliate sales.
You’ve got an incredible service/product/website that you want to share with the world. What do you do if the world doesn’t want to listen? Convince them you are worth listening to. Your copy has to be irresistible if you wantto make sales. And not only do you need people to read your copy, but you need them to take action, too, by investing their time and/or money in your company. How do you fight for their attention and affection?
Here are tips to help you multiply your sales:
1. Show your prospects how much enthusiasm you have for your product and business. If you are convincing enough, they will be enthusiastic too.
2. End your sales letter or ad copy with a strong closing. It could be a free bonus, a discount price, a benefit reminder, an ordering deadline, etc.
3. Please your complaining customers. You can refund their money, give them a discount, give them a free gift, solve the problem quickly, etc.
4. Make your customers get excited about your business and they will tell their friends. Give them a free vacation certificate, a coupon, etc.
5. Give your prospects extra confidence so they will order. Use endorsements, testimonials, a strong guarantee or warranty, etc.
6. Build your opt-in list by allowing your visitors to sign up for a free e-zine, ebooks, software, contests, sweepstakes, etc.
7. Give your prospects or customers a breath of fresh air. Don’t be afraid to design your web site and ad copies different from everyone else.
8. Allow your customers to get part of your total offer right after they order. If you have to ship the item, make one of your bonuses available online.
9. Write and submit articles to e-zine publishers or webmasters. If you want it to be published, it should be like an article and not like an ad.
10. Show your prospects that you are an expert, because authority can persuade people to buy. You could publish an article, write an ebook, etc.
Follow these 10 pointers, and your sales will increase. Quality writing shows you value the reader’s time and want to give them a pleasant experience. So pleasant, in fact, that they barely noticing they are reading copy. And that is how you know you have made your sale.
To your success in sales!
John Fagalde
Editorial Manager
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To multiply your sales, John recommends :
